O&O Sites

Engage Audiences at Scale Through First Media’s Owned Destinations

Custom content, takeovers, and display inventory on owned sites. Email marketing in the So Yummy newsletter with an average open rate of 60-70%.

Our Approach

By leveraging advanced targeting and impactful placements, we turn every interaction into measurable results for your brand.

O&O Sites

How it’s done

High-Impact Display and Video

Capture attention with premium display inventory, including billboards, interstitials, and responsive ad formats. Engage users further with pre-roll, mid-roll, and sticky video placements designed for maximum visibility and interaction.

Premium Display Units

Pre-Roll, Mid-Roll, & Sticky Video

Responsive Ad Formats

High Viewability and Engagement

Custom Content Hubs

Fully branded custom hubs serve as immersive destinations for your audience. From interactive trivia and seasonal themes to shoppable recipe integrations, these hubs blend content and creativity to connect your brand with consumers in a meaningful way.

Branded Recipe Hubs

Shoppable Recipes & Add-to-Cart Tech

Interactive Features: Quizzes, Generators, & Spin Wheels

Thematic Seasonal Design

Shoppable Integrations

Transform inspiration into action with seamlessly integrated shoppable content. Our tech-enabled solutions allow audiences to add products to their cart directly from recipes, articles, and video tutorials.

Add-to-Cart Functionality

Shoppable Videos & Recipes

Custom Curated Content

Relevant Works

@Disney

Custom Content Incubate